How to Track LeadPages Subscriptions in MailChimp

If you use LeadPages for your landing pages and MailChimp for your email marketing, you’ll find this video incredibly useful (the rest of you can skip today’s post – see you soon). I like a lot of things about MailChimp, but they have some work to do to make it easier to segment your list and […]

What The Beatles Can Teach You About Attracting People to Your Home Page

What can you learn about marketing from a rock supergroup who broke up 45 years ago? Turns out, they can teach us a lot about business and marketing. I’m a huge Beatles fan, even though they split up before I was born (which would come as a surprise to my 7-year-old, who recently asked me if […]

Essential Elements of an Effective About Page – Part 2

  When I design or review a site for a client, I use a checklist (download it here) to ensure the site contains all the essential elements of an effective About page. Clear, effective content is first on the list. In my last post, I wrote about three ways to approach writing the copy for your About page. […]

Berrenda Creek and Lake Valley Ranch Community


How to Avoid Sharing More Than You Want To On LinkedIn

LinkedIn Makes It Easier to Avoid a Common Mistake A few months ago I decided to tweak the wording of the job title on my LinkedIn profile. In the process I made a mistake I always warn the students in my local LinkedIn class about making (do as I say, not as I do, right?). When […]

Enjoy Life Acupuncture (graphic design by Nancy Silverman)

Graphics to Go (graphic design by Felice Katz)


Deb Elbaum, Career & Life Coach


Priority Funding


How to update plug-ins

Today I’m sharing a video from a new series on my YouTube channel, WordPress Beginner Tips. Whenever I design a website, I do a WordPress training session with the client to show them how to update the site and give them documentation. But because there’s a lot of information shared during the training session, I […]